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Keywords Advertising Attractiveness Brand Experience Brand Image Customer Satisfaction Customer loyalty Customer satisfaction Experiential marketing Experiential value Organizational Citizenship Behavior Product Quality Purchase Intention Repurchase Intention Service Quality Social Media Marketing Work Motivation kinerja karyawan komunikasi kualitas layanan, citra merek, kepercayaan pelanggan, kepuasan pelanggan, loyalitas pelanggan lingkungan kerja motivasi purchase intention
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ISSN: 2303-162X