Issue Title
Vol 11, No 1 (2022) PERAN CUSTOMER ENGAGEMENT MEMEDIASI CUSTOMER INVOLVEMENT PADA TRUST DAN WORD OF MOUTH Abstract  PDF
Calvin Surya Wijaya, Sri Yunan Budiarsi, Cyrillius Martono
Vol 12, No 1 (2023) PENGARUH SOCIAL MEDIA MARKETING TERHADAP PURCHASE INTENTION DENGAN BRAND EQUITY, BRAND ENGAGEMENT, DAN CUSTOMER BONDING SEBAGAI MEDIATOR PADA MEDIA SOSIAL INSTAGRAM SOMETHINC Abstract  PDF
Carys Novellin Ivanka, Margaretha Ardhanari, Visi Saujaningati Kristyanto
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